TWO FOR THE SHOW.

Understanding audiences and their cultural nuances is key to the Social Studio strategy. Our inclusive approach brings international acts to a wider audience. In January 2018, solo artist Bazzi and popular trio Boyce Avenue, hit Doha’s shores for one night of a sensational double act. These two music acts interweaved their Lebanese, Mexican and American cultural DNA to entertain an eclectic audience. We combined the two sets of talents to deliver an affordable concert with genuine cross-over appeal.

Boyce Avenue is a cover story of note and a perennial crowd pleaser. The three Manzano brothers make up this American group who navigate the globe to deliver popular concerts of hit music covers. Bazzi is an award-winning American singer, songwriter, and record producer who has collaborated with Marshmello and Camilla Cabello to create chart-topping hits. His smash-hit single “Mine” peaked at #11 on the US Billboard Hot 100.