2017. An unexpected siege. A blockade among Qatar’s neighbouring countries. With the important summer tourism season months away, many Arab artists were forced to choose sides. As a cultural facilitator, we promptly reached out to our network of partners and artists in the region to assess the impact and gauge positions. We understood the sensitive situation and the importance of bringing a unifying artist to our nation. We looked for a message of love. We discovered that Kadim Al Sahir chooses love over politics as well.

The “Caesar of Arabic Song” has sold over 100 million albums and entertained people around the world for over three decades. The Middle East’s most famous singer was invited by us to headline Doha Music Festival 2017 and then before taking a hiatus from a stellar career, we invited him back to Qatar in 2019. For 2 successive nights, the superstar sold out the Qatar National Convention Centre.